What's Hot in 2025

Saudi Arabia

Ancient wonders of AlUla, Red Sea luxury resorts, and a country opening its doors to tourism for the first time.

Japan

Cherry blossoms, ancient temples, and incredible cuisine. Japan is back and more popular than ever.

Albania

The Albanian Riviera offers Mediterranean beauty at incredible value. Europe's best-kept secret.

Oman

Dramatic landscapes, ancient forts, and luxury without the crowds. The thinking traveller's Middle East.

South Korea

K-pop, K-beauty, incredible food, and fascinating culture. Seoul is the world's coolest city right now.

Colombia

Cartagena's colonial charm, coffee country, and incredible biodiversity. Colombia's moment has arrived.

Sustainable Luxury

Eco-conscious travellers want luxury without the guilt. Solar-powered resorts, carbon offset flights, and conservation experiences.

Wellness Retreats

Health-focused holidays are booming. Detox retreats, yoga holidays, and mental wellness programmes top the wishlist.

Culinary Adventures

Food is the new sightseeing. Cooking classes, food tours, wine regions, and Michelin-starred experiences.

Multi-Gen Travel

Extended family holidays are huge. Grandparents, parents, and kids travelling together with activities for all ages.

Active Adventures

Lounging by the pool isn't enough. Hiking, cycling, water sports, and adventure activities are must-haves.

Digital Detox

Escape the screens. Resorts offering wifi-free zones and device-free experiences are increasingly popular.